As reported by Jing Daily.
These days, few China business articles fail to mention the glories of Chinese e-commerce. Alibaba, JD.com, and Secoo are huge, publicly listed companies handling ungodly amounts of revenue, and these articles always emphasize how effectively they can get luxury products into the hands of eager Chinese customers.
When you dig a little deeper into how some Chinese e-commerce sites work, however, you get a far less rosy picture. It is difficult for foreign brands to work with these platforms, especially if they don’t have a legal entity or physical stores in China. Here are four reasons why.
