Wrapping up your 2018 China digital marketing plan? Read this month's top stories to learn about China's new e-commerce law; digital trends that are shaping China's consumer landscape; Chinese Gen-Zer's shopping behaviors; the social media platforms Chinese turn to to vent their complaints .... and more.
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Keep updated on what’s happening in China with Sinorblog. Here you’ll find our insights on China’s economic headlines, statistics, market interest, companies, business opportunities and everything else you need to know when doing business in the Chinese market.
Looking to reach Chinese consumers? This month's post includes stories on Chinese travellers - what they want on a luxury holiday, and how they are changing the travel landscape. Plus, the latest China social media report, how brand's can't afford to skip WeChat marketing, and the growing popularity of home decoration among Chinese millennials.
1. ..Read more
Understanding trends in China is essential when targeting Chinese digital consumers. In this post we include the latest stories on boosting sales with WeChat, the surge of mobile payment options amoung Chinese travellers, an infographic on what happens in one minute on the Chinese Internet, and more.
1. WeChat on-demand service boosts sales
As reported..Read more
Reaching Chinese digital consumers can be difficult, but as one of the largest markets in the world, it offers an enormous opportunity to Western businesses. In this post we include top stories on China's expected surge in pet spending, how China’s Millennial travellers differ to their parents, the trend towards choosing to go green as a core lifestyle..Read more
As one of the largest consumer markets in the world, China offers enormous opportunities to Western businesses. In this post, we include top stories on Chinese consumer behaviour, travel habits, and China's 800 plus million internet users.
1. Chinese consumers seek social currency online
As reported by WARC.
Chinese people are significantly more..Read more
China is one of the largest consumer markets in the world, and offers an enormous opportunity to Western businesses. In this post, we include top stories about marketing to Chinese consumers and Chinese travellers plus China’s preference for foreign baby milk formula.
1. Wine exports smash records on the back of surging China demand
As reported by The..Read more
Creating and managing a digital marketing presence in China can be challenging, but also incredibly rewarding if done right. China is one of the largest consumer markets in the world, and it is predicted to grow nearly 40% by 2021. In this post, we have summarised some of the key insights and trends around digital marketing in China to help you succeed.Read more
As reported by Jing Daily.
These days, few China business articles fail to mention the glories of Chinese e-commerce. Alibaba, JD.com, and Secoo are huge, publicly listed companies handling ungodly amounts of revenue, and these articles always emphasize how effectively they can get luxury products into the hands of eager Chinese customers.Read more
As reported by Jing Daily.
With new features such as mini-programs and brand zones, and by investing in China’s second-largest e-commerce website JD.com, WeChat has increasingly built out its commerce capabilities in recent years.
It has become one of the top options for brands and retailers that hope to capitalize on the social..Read more
According to a recent white paper released by Nielsen and Alipay, 65% of Chinese tourists sampled have used mobile payments while travelling overseas, compared with only 11% of non-Chinese tourists.
The white paper, “Outbound Chinese Tourism and Consumption Trend: 2017 Survey” found that 91% Chinese tourists said they were more likely..Read more