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6 min read

December 3, 2024

WeChat Advertising: How to get it right as a foreign brand
6 min read

January 16, 2022

How universities can use China’s short video platforms for lead generation
5 min read

October 24, 2021

7 reasons why you need a Chinese website
7 min read

August 3, 2021

How to run successful paid media campaigns to attract Chinese students
7 min read

July 25, 2021

The Chinese Digital Consumer
4 min read

April 20, 2021

An introduction to Zhihu for China digital marketing
4 min read

September 21, 2020

How brands can deliver an exceptional customer experience in China
12 min read

July 8, 2020

Social media advertising in China
5 min read

April 20, 2020

Managing a business through COVID-19 lockdown – perspectives from China
8 min read

October 16, 2019

How to use Tencent ads to reach Chinese international students
4 min read

October 9, 2019

Tencent advertising for universities: your webinar questions answered
8 min read

October 2, 2019

5 ways marketers can take advantage of the Douyin app

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