As reported by Jing Daily.
The Australian retail industry is in crisis. Christmas trading was the lowest Australia has ever seen…There are, however, major changes underway.
Australian retailers and brands who are shifting their attention to Asia and, in particular, the cash-rich Chinese market, find themselves better placed to endure the current retail slump. Strategies include new e-commerce initiatives, adopting Chinese payment solutions, engaging with Chinese influencers, and even setting up physical stores in mainland China.
